The Intergovernmental Panel on Climate Change (IPCC) Sixth Assessment Report (AR6) emphasizes that the frequency and intensity of extreme weather events are already increasing, and are expected to rise further with every additional increment of global warming. Immediate response to climate change is required, with United Nations Secretary-General Guterres expressing a strong sense of urgency with the words, “The era of global boiling has arrived.” CLIMATE CHANGE MONITORING REPORT 2023 (June 2024)
The DIGAWEL 2025 Summer Collection “Midsommar” attempts to rethink and introduce a new perspective on the summer season in the Era of Global Boiling. With a collection that references the title of a 2019 folk horror movie, we are redefining the summer collection with the help of natural fibers such as merino wool, cashmere, and silk. Merino wool actively responds to changes in body temperature, keeping you cool when hot and warm when cold. Cashmere, another animal fiber, has a functional structure that withstands environmental changes with excellent moisture absorption and desorption and heat retention. Silk, which like cashmere has excellent moisture absorption/desorption and beautiful luster, also has high moisture retention properties, so it is gentle on the skin, cool in summer and warm in winter. We believe that these materials will WORK well in even the most intense office spaces.
officeware powered by DIGAWEL® started as a label for our DIGAWEL pop-up event in 2018.As its tagline* suggests, it pursued by a balance between WORK and LIFE through the lens of the Office. Office here refers to the office culture of Corporate America, which has been romanticized by taking a physical-cultural* distance from Japan. We have always been fascinated by the duality of beauty and banality of the Office. With officeware powered by DIGAWEL®, we set out to capture the Beauty and Banality of the Office. With the Covid Disaster from 2020, we were also told that the increase in WFH* would mean The Death of the office.It was also said that private space has been expanding in IRL* office spaces since the pandemic. Is the tug-of-war or balancing act between WORK and LIFE over the past few years a sign of a new shift in office design? We are trying to launch office2025, an update of officeware powered by DIGAWEL®, in the year 2025.
タグライン* “pursuing a work-life balance”
物理的文化的* physical cultural
WFH* WORK from home
IRL* in real LIFE
綱渡り* balancing act
2018年にわたしたちDIGAWELのポップアップイベントのためのレーベルとしてスタートしたofficeware powered by DIGAWELは、そのタグライン*が示すようにオフィスというレンズを通してWORKとLIFEのバランスを追求しようとしたものです。ここでいうオフィスとは、日本から物理的文化的*距離をとることで過度にロマン化されたコーポレートアメリカのオフィスカルチャーを指します。わたしたちはオフィスが持つ美しさと凡庸さの二面性にいつも魅了されてきました。そしてofficeware powered by DIGAWELでは その美しさと凡庸さを等しく捉えようとしました。
In preparation for the DIGAWEL 2024AW collection, we studied a variety of subjects and topics from the early days of social media from 2001 to 2009; from 9/11 to the election of Obama and assembled them into a collection.
For the autumn/winter 2024 season, we focused on the expression of a soft looking black color in DIGAWEL’s own way, which is expressed in the season’s looks through a story that gradually shifts from light and colorful images to heavier, darker tones.
Proposal of three different set-up styles
In addition to the jacket and In-pleats pants set-up that we have been developing for the past few seasons, we have created a set-up in dark tones that undergoes a complex process of being rolled into a cylindrical shape and wrinkled in a pleat oven in the finished state, and then undergoing a siloset process to fix the wrinkles in place.
And for this season, we newly propose short-length jackets and pants lined with OCTA, a high-functional material used for outdoor wear. With washed finish, we have created a set-up with a worn-out atmosphere.
Collaboration with F/CE. [STLTHCOLLECTION]
As with our inline collection, we are particular about black, and only offer Ultra BLACK, which is considered a deeper shade of black than normal black, in a lineup of four outerwear models and one pants model.
The Puffer Jacket an ongoing collaboration, has also been updated and is now available in Ultra BLACK along with the Puffer Vest.
The other two outerwear styles and the pants are made with a three-layer film finish on the fabric to give a waterproofness and breathability, and are the result of the careful attention to detail of both F/CE. and DIGAWEL.
2024SS Collection “architects of familiar surprises”
For the DIGAWEL 2024 spring/summer season, we began by taking the time to go through a large number of garments and reaffirm where DIGAWEL is and its position.
Along the way, we obtained lines that connect the fragmented desires that exist as dots, adding volume to what was somehow familiar and giving it a strong outline.Our strength at DIGAWEL is that we can come up with new ideas in this way.
In the words of Derek Thompson, we hope to find a channel of communication with a large audience by translating our intentions and intent into clear words.
